This book is a collection of some of the recent research papers carried out by the author. The first paper deals with the relationship between language and gender. The second paper reviews the research on cognitive theory, with special reference to listening comprehension skill. The third and fourth papers deal with the skill of L2 writing from different perspectives. The fifth paper examines the skill of L2 reading from linguistic, cognitive, and cultural perspectives. The sixth paper deals with L2 learners'' grammaticality judgments. The seventh and eighth papers deal with different aspects of L2 writing from both linguistic and cognitive perspectives. The ninth and tenth papers belong to the areas of contrastive linguistics and translation, respectively.
The tools you need to identify, obtain, record, and analyze data Sure, access to data is faster and easier to obtain than ever before, but how do you cut through the clutter of information to find what's most useful and organize it to suit your purposes? Marketing Research Kit For Dummies supplies a brimming box of tools that help you mine mountains of data, find the sources you need, and focus your marketing plan. Whether you're an entrepreneur, a small business owner, or a marketer in a large organization, this powerful resource and companion CD provide you with hands-on tools you need to identify, obtain, record, and analyze secondary, data-electronic and print-for developing or revising a marketing plan, launching a new product or service, or implementing long-term strategic planning. It also offers clear, in-depth instructions and customizable forms for conducting your own primary research. Includes complete instructions for writing a research plan, conducting depth interviews, and focus groups Fully explains the process of sampling, analyzing data, and reporting results Features tips on developing questionnaires for face-to-face, Internet, and postal surveys Helps you keep an eye on your competition and analyze their results When money is tight and everything is on the line, you need to make sure you've done your homework. You need Marketing Research Kit For Dummies. Note: CD-ROM/DVD and other supplementary materials are not included as part of eBook file.