This very helpful book for college-bound students presents and defines more than 365 words that appear most frequently on SAT exams. Each of 37 lessons focuses on a thematic word cluster--words having similar meanings or words that apply to similar circumstances. Also included are phonetic pronunciation keys for each word, memory tips, review exercises following every five lessons, and an alphabetical word index. New to this edition are additional lessons providing vocabulary specific to the SAT Reading and SAT Writing and Language tests. College-bound students who successfully complete the book's exercises and master these words will expand their lifelong vocabulary, enrich their essay writing, facilitate their reading, and improve their chances for acceptance at the colleges of their choice.
The main concern of the book is discourse and more precisely its critical analysis. The aim of the analysis is to examine persuasive devices in the discourse of Barack Obama in the presidential campaign in the year 2008. To conduct the study the first two chapters of the book introduce some theoretical background related to discourse and persuasion. The third chapter is the study case where Obama’s discourse is analyzed.
Million Dollar E-mails will teach you step-by-step how to use high -powered words, phrases, and slogans that will grab your customers attention and sell! Whether you are selling ideas, a service or widgets, Million Dollar E-mails guarantees theexpert sales professional an expanded, rejuvenated repertoire and the novice a feeling of confidence. Youll learn how to create, send, and track highly successful e-mail campaigns that get results and turn profits. Also included are lists of resources for e-mail list brokers and service bureaus, credit card companies and corporations offering merchant accounts, books and software on Web marketing, and more. Some of the benefits to e-mail marketing include; Instant Results. Minutes aftersending out your email campaign you can start seeing responses and orders. Low cost. No printing, no postage, no mail house charges. Email is nearly free to send out! Testing on the go. How fast do you want to see results? Instead of waiting weeks for responses and test results - you'll have them in hours. Now, you can make smarter decisions sooner. Quick to create. You could whip out an email in just an hour or two as opposed to weeks in the "offline" world. High response rates. It's notunusual for email campaigns to get 5%, 10%, 15%, even 50% response rates. Something that's almost unheard of in direct mail.
Over 3,500 key words and phrases presented in context 180 topics including the news, technology and the environment Sections on essay writing and spoken English Covers vocabulary for Cambridge exams and IELTS 'Cover and check' card makes it easy for students to test themselves.
Cracking the AP English Language & Composition Exam, 2016 Edition, provides students with a comprehensive "Hit Parade" of important vocabulary words, detailed coverage of all essay types (rhetorical analysis, argumentative, and synthesis), useful techniques for cracking the multiple-choice section, and much more.
Energy awareness emerged as a strategy to thwart the increasing levels of CO2 emissions that represent the main cause for global warming. Despite the success in the industry sector, the achievements of such 'environmental friendly' schema have not proved to be sufficient to diminish the problem in the households. With this in mind, previous incursions have incorporated fixed techniques to influence people’s behavior in an attempt to tackle the problem in its origins, the people’s behavioral patterns. However, these attempts to induce better energy consumption habits in the people have encountered more difficulties, due to socio-cultural implications of an everyday richer environment–technologically speaking. This wider adoption of technology opens new opportunities to take energy awareness to the people. We propose to take energy awareness into the realm of persuasive technology. In this way we present and exploration of the opportunities in the problem, and propose three different design approaches to achieve a behavioural change in the users, with the ultimate purpose of reducing the household levels of energy consumption.