In a competitive age, thought leadership has emerged as a subtle but powerful way to grow your business, establish credibility and demonstrate expertise, build your profile and forge relationships with prospects and customers. Thought leadership material can take many forms, including public speaking, websites, the media, advertising, writing books, online forums, webinars and blogging. This book will show you how to take your great ideas and craft them into a clear point of view which can influence others. The book is organised into three parts: 1. Think: Defines thought leadership and how to transform your great ideas into effective thought leadership material. 2. Write: Shows you how to articulate your ideas into effective communication. 3. Grow: Demonstrates how thought leadership can be marketed to grow your business and profile. Key features: Shows you how to go from expert to influential thought leader Written by Grant Butler, former Australian Financial Review journalist and now managing director of Australia's largest corporate writing firm. Explains techniques used by politicians, public figures and the CEOs of our biggest companies. Think Write Grow studies the techniques of the great communicators of recent times, from Barack Obama and Boris Johnson to Tim Flannery and Malcolm Turnbull.
Practical tricks for standing out from the crowd and getting the job you want in the Australian and New Zealand market Applying for jobs in today's tight job market can seem like an overwhelming process. Competition is fierce and employers expect more than ever before from job applicants. With unemployment and redundancies rising, it's simply not a good time to be looking. So how do make yourself stand out? Writing Resumes and Cover Letters For Dummies, Second Australian & New Zealand Edition shows you how to catch a recruiter's attention. Presenting a wealth of sample resumes and cover letters, this handy, easy-to-use guide shows you how to write a killer cover letter, format your resume for online use, use social networking to your advantage, and tailor your resume and cover letters for specific positions and companies. Designed specifically for job hunters in Australia and New Zealand Offers practical tips and advice on crafting a great resume and a perfect cover letter for any kind of position Includes advice on addressing government selection criteria Features ten ways to turn off a recruiter and ten tips for the perfect presentation No matter how tough the job market is, a great resume and cover letter combination will help you get the attention you deserve. Writing Resumes and Cover Letters For Dummies gives you all the tools and tips you need to get noticed—and get your dream job!
A groundbreaking work for healing long-term emotional problems The Power of Memoir is a pioneering how-to book that provides a new step-by-step program to use memoir writing as a therapeutic process. By going through these steps you'll learn how to choose the significant milestones and turning points that make up a coherent story leading to a life-changing epiphany. Help uncover the secret stories that are the keys to healing Explore the dynamics and roles of dysfunctional families Heal old wounds, creating a better present and brighter future Using many examples from her students and clients, the author shows how creative, well-planned, and carefully researched memoir writing can offer a process for sorting out the truth from lies and family myths.
Bestselling author of Million Dollar Consulting shares the secrets of writing winning proposals Intended for consultants, speakers, and other professional services providers, Million Dollar Consulting® Proposals ends forever the time-consuming and often frustrating process of writing a consulting proposal. It begins with the basics—defining these proposals and why they are necessary—and coaches you through the entire proposal process. In this book, you'll learn how to establish outcome-based business objectives and maximize your success and commensurate fees. From bestselling author Alan Weiss, Million Dollar Consulting Proposals delivers step-by-step guidance on the essential element in creating a million dollar consultancy. Outlines the nine key components to a Million Dollar Consulting proposal structure Presents a dozen Golden Rules for presenting proposals Offers online samples, forms, and templates to maximize the effectiveness of these tools The New York Post calls bestselling author Alan Weiss «one of the most highly regarded independent consultants in America.» Alan Weiss's expert guidance can lead your consulting business to unprecedented success, and it all starts with a million dollar proposal.
You can do it! Here’s everything you need to write your best story EVER!
Set the scene, create charismatic characters, find the perfect words, and wrap your story up with an exhilarating ending-all with the help of this essential guide to writing that you won’t be able to put down!
CODERS ARE ROCK STARS Coders are the people who are building the future. You can stake your own claim on the future by learning pro coding techniques. Take a look inside to figure out how and why coders think a bit differently, the basics of building a working application with a professional coding language, and how to test your app to make sure it works. Get a jump on your future as a rock-star coder today! See the big picture – get a grip on how pro coders start and finish a project Know the code – get your hands on a pro coding language and put it to work Make things happen – create a working application you can share with friends
Learn the rules to building loyal (and lucrative) digital followings Renegades Write the Rules reveals the innovative strategies behind the social media success of today’s top celebrities, brands, and sports icons, and how you can follow their lead. Author Amy Jo Martin is the founder of Digital Royalty and the woman who pioneered how professional sports integrate social media. In this book she shows how to build a faithful following and beat the competition clamoring for people's attention by continually delivering value – when, where, and how people want it. People want to be heard, to be involved, to be entertained, to be adventurous, to be informed. Reveals the winning strategies for using social media to achieve dramatic results Shows how to gain influence with social media that requires an unprecedented (and potentially uncomfortable) level of accessibility and ongoing affinity Filled with illustrative examples of social media successes (including Dwayne 'The Rock' Johnson, Shaquille O'Neal, and Nike) that show how humanizing a brand through social media leads to monetization Explores how Amy Jo Martin and other successful entrepreneurs are becoming renegades by using social media to innovate their personal and professional lives The book reveals one of the basic rules of digital media success: Humans connect with humans, not logos and creative taglines.
Данное учебное пособие разработано для студентов всех направлений подготовки Института радиоэлектроники и информационных технологий – РтФ, имеющих в учебных планах дисциплину «Иностранный язык для научных целей».
Учебное пособие содержит практические советы по выбору темы научного исследования, методы исследования и общие правила оформления отчетной документации. Задания к каждому разделу помогут приобрести практические навыки исследовательской деятельности с использованием аутентичных источников. Глоссарий дает возможность разобраться в терминологии пособия.
An indispensable resource for every financial service professionals developing an IPS The Investment Policy Statement (IPS) is one of the most critical documents fiduciaries must draft. For years, ERISA and other industry regulations have governed the guidelines all fiduciaries must comply with when drafting one. But the current climate of corporate scandal and the 2008 global banking crisis have led to increased scrutiny by regulators, prompting firms to take a closer look at the quality and integrity of their IPSs and to take steps to have a rigorous formal process in place for drafting them. Endorsed by the Foundation of Fiduciary Studies, this concise guide provides a rigorous framework and the expert insight, information and guidance you need to guarantee that your IPS is in complete compliance with all ERISA-directed requirements. Provides a step-by-step plan for creating a uniform IPS that every advisor in the office can follow Defines the duties and responsibilities of all parties involved, while clarifying diversification guidelines and providing methods for keeping costs under control Packed with ready-to-use templates, sample forms, letters and other documents, diagrams and other valuable tools, including sample Policy Statement downloadable at the companion website Designed to get you quickly up to speed on what you need to know to confidently serve your clients with the highest standards of care and protection
Made of high quality beech wood material - Comes with 26 capital letters and 26 pieces of 2-side pattern bases - The front of the base has animal picture related to the alphabet the back of the base is direction for writing the alphabet - Help the children match the alphabet with the animal picture base the children can assemble the right letter into the related base slot - Teach the children how to write the alphabet correctly - English letter thickness: 0.9cm - Great and funny education toy for children above 3 years old
This new addition to Ladybird's I'm Ready... early learning series is developed by educational experts and gives children plenty of practice in learning and writing letters and words. Learning to form letters and numerals correctly and develop confident and accurate handwriting skills is essential in the first years of primary school.
In First Writing Practice, children can practise key first handwriting activities, including both lower-case and capital letters, numbers, the letter sounds used in early phonics learning and full words, too. There is also specific help for left-handed writers.
The middle of the book contains fun pull-out activities that show children how interesting and useful everyday writing skills can be. Make a shopping list, design a birthday card, create a recipe and more!
The perfect first writing book for children in Reception or Year 1, it is the ideal follow-on companion to Ladybird's other I'm Ready to Write title, First Pencil Practice.
Two award-winning professors, a former admissions officer at a major university (now a counselor at a prestigious high school), and a gifted high school senior (now in the throes of the college admissions process himself) team up to offer you over 600 tips, techniques, and strategies to help you get in to the college of your choice. Comprehensive, yet easy-to-read, this book will teach you: How to size up the colleges you're considering—and come up with a coherent list. What are college nights, college fairs, and college rep visits—and how you can use each to your advantage. What are "holistic", "contextualized", and "legacy" admissions—and how each can work for you. How some schools count "demonstrated interest"—and how you can take advantage of this little-known fact. What are Early Decision, Early Action, and Single-Choice Early Action—and whether any is right for you. How to figure out the true costs of college, and what is the difference between "need-" and "merit-based" aid. What it means when colleges say they meet "100% of demonstrated financial aid" and what "loan-free" means. When and how to make campus visits—and what to do on each. How to prepare for each section of the ACT or SAT—and how to increase your scores. What admissions officers are looking for in your application—and how to give it to them. How to write the all-important Common App essay—and present your extra-curricular activities. How to prepare for an alumni interview—and present yourself in the best light. Whom to ask for letters-of-recommendation—and how to help them write the best possible letter. How to compare your final offers—and, in some cases, substantially improve them. When it's good to wait out the "wait list"—and when not. -and much, much more. When you understand the college admissions process, you can maximize your chance of success. Why not put yourself ahead of the pack?
This practical, no-nonsense guide gives clear instructions for the best use of email at work. It takes you through all the basics and 'netiquette' of emailing strangers, business contacts and colleagues, from setting up email accounts, presentation and formatting of your emails to avoiding offensive blunders and common pitfalls.
It also gives essential guidance on cultural differences, legal issues, suitable language and appropriate use of email, so that your emails will make a strong impression and get results.
Four friends. Five Letters. One Secret.The scandalous breakthrough novel from Nicola Moriarty that will leave you asking, how well do I really know my friends? Joni, Trina, Deb and Eden.Best friends since the first day of school. Best friends, they liked to say, forever.But now they are in their thirties and real life - husbands, children, work - has got in the way. So, resurrecting their annual trip away, Joni has an idea, something to help them reconnect.Each woman will write an anonymous letter, sharing with their friends the things that are really going on in their lives.But as the confessions come tumbling out, Joni starts to feel the certainty of their decades-long friendships slip from her fingers.Anger. Accusations. Desires. Deceit.And then she finds another letter. One that was never supposed to be read. A fifth letter. Containing a secret so big that its writer had tried to destroy it. And now Joni is starting to wonder, did she ever really know her friends at all?
Two award-winning professors, a former admissions officer at a major university (now a counselor at a prestigious high school), and a gifted high school senior (now in the throes of the college admissions process himself) team up to offer you over 600 tips, techniques, and strategies to help you get in to the college of your choice. Comprehensive, yet easy-to-read, this book will teach you: How to size up the colleges you're considering—and come up with a coherent list. What are college nights, college fairs, and college rep visits—and how you can use each to your advantage. What are «holistic», «contextualized», and «legacy» admissions—and how each can work for you. How some schools count «demonstrated interest»—and how you can take advantage of this little-known fact. What are Early Decision, Early Action, and Single-Choice Early Action—and whether any is right for you. How to figure out the true costs of college, and what is the difference between «need-» and «merit-based» aid. What it means when colleges say they meet «100% of demonstrated financial aid» and what «loan-free» means. When and how to make campus visits—and what to do on each. How to prepare for each section of the ACT or SAT—and how to increase your scores. What admissions officers are looking for in your application—and how to give it to them. How to write the all-important Common App essay—and present your extra-curricular activities. How to prepare for an alumni interview—and present yourself in the best light. Whom to ask for letters-of-recommendation—and how to help them write the best possible letter. How to compare your final offers—and, in some cases, substantially improve them. When it's good to wait out the «wait list»—and when not. -and much, much more. When you understand the college admissions process, you can maximize your chance of success. Why not put yourself ahead of the pack?