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Gordon  Graham White Papers For Dummies

Gordon Graham White Papers For Dummies

A fast and easy way to write winning white papers! Whether you’re a marketing manager seeking to use white papers to promote your business, or a copywriter keen to break into this well-paying field, White Papers For Dummies gives you a wealth of practical, hands-on advice from one of the world’s leading experts in the field. The fact-based documents known as white papers have been called the “king of content.” No other B2B marketing piece can do more to generate leads, nurture prospects, and build mindshare. Where white papers were once used only by technology firms, they are becoming “must-have” items in the marketing toolkit for almost any B2B firm. Practically every startup must produce a white paper as part of its business planning. But writing effective white papers is a big challenge. Now you can benefit from the experience of a white paper specialist who’s done more than 200 projects for clients from Silicon Valley to Finland, from mighty Google to tiny startups. Author Gordon Graham—also known as That White Paper Guy—provides dozens of tips and tricks to help your project come together faster and easier. White Papers For Dummies will help you to: Quickly determine if your B2B firm could benefit from a white paper Master the three phases of every white paper project: planning, production, and promotion Understand when and how to use the three main types of white paper Decide which elements to include and which to leave out Learn the best practices of seasoned white paper researchers and writers Choose from 40 different promotional tactics to get the word out Avoid common mistakes that many beginners make

Cracking SAT with 6 Practice Tests, 2017 Premium Edition

Cracking SAT with 6 Practice Tests, 2017 Premium Edition

SUCCEED ON THE SAT WITH THE PRINCETON REVIEW! With 6 full-length practice tests, content reviews for all sections of the test, and techniques for scoring success, this Premium Edition of Cracking the SAT covers every facet of this challenging test. Techniques That Actually Work. - Powerful tactics to help you avoid traps and beat the SAT - Pacing tips to help you maximize your time - Detailed examples of how to employ each strategy to your advantage Everything You Need to Know to Help Achieve a High Score. - Comprehensive subject review for every section of the exam - Valuable practice with complex reading comprehension passages and higher-level math problems - Hands-on experience with all question types, including multi-step problems, passage-based grammar questions, and more Practice Your Way to Excellence. - 6 full-length practice tests (4 in the book, 2 online) with detailed answer explanations - Drills for each test section-Reading, Writing and Language, and Math - In-depth online score reports for all practice tests to help analyze your performance and track your progress Online Access to Our Exclusive Premium Portal: - Multi-week study plan guides - Access to college and university rankings, college admissions advice, and financial aid tips - Videos to acquaint you with SAT test-taking strategies and commonly tested topics - Special "SAT Insider" section packed with helpful info on picking your perfect school and writing essays that stand out Prep with confidence when you prep with The Princeton Review!

Beverly Browning A. Grant Writing For Dummies

Beverly Browning A. Grant Writing For Dummies

Your go-to guide for getting that coveted grant Though hundreds of thousands of grant opportunities exist, finding the right one can be a challenge. Grant Writing For Dummies, 6th Edition offers expert guidance for locating available grants, carefully applying, and ultimately winning a grant. From writing compelling applications to properly adhering to strict guidelines and parameters, it takes the intimidation out of the process and shows you how to increase your ability to get a piece of the billion-dollar pie for your non-profit or for-profit organization. You’ll even have access to sample applications, letters, and budgets online to help you stand out from the competition. As the amount of established granting foundations increases, so does the amount of money available. But for most grant-seekers, the application process can be long, tedious, and highly competitive. Packed with step-by-step instructions for registering with Grants.gov, up-to-date grant opportunities available via newly created websites and online databases, updated resources and best practices—and more—Grant Writing For Dummies is your all-encompassing guide to navigating the entire grant-writing process. Find grant opportunities in the public or private sector Create strong statements of need tailored for your prospects Navigate federal regulations Apply for grants online If you’re ready to create powerful, successful applications and proposals that convey your need for grant funding, help is a page away!